Your value proposition communicates the unique benefits your product or service provides customers, especially compared to your competitors. A successful entrepreneur builds their business strategy around an excellent value proposition, attracting customers and investors by proving their product-market fit.

How do you create a compelling value proposition? Attend this free workshop to find out!

Moderated by Cornell Entrepreneur in Residence Brad Treat, MBA’02 the panel discussion will feature:

• Susan Fleming, MS’08, PhD’10 Cornell Entrepreneur in Residence and former senior lecturer in the Nolan School of Hotel Administration
• Amy Cheney, MBA Cornell Entrepreneur in Residence
• Peter Mintun, BA’14 Associate at ARCH Venture Partners, PhD in Molecular Engineering

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